Europcar Secures Top Honors at Business Motoring Awards
Europcar Mobility Group UK has been honored with the Best Long-Term Rental award at the Business Motoring Awards 2025. This recognition highlights the company’s commitment to providing flexible and customer-centric solutions for businesses, particularly through its delivery service, investment in electric vehicles, and tailored support for small and medium-sized enterprises (SMEs).
With a fleet of around 40,000 vehicles and over 100 locations across the UK, Europcar offers a scalable long-term rental solution that is focused on convenience and efficiency for corporate users.
A Focus on Convenience and Efficiency
At the core of Europcar’s long-term rental offering is its dedication to reducing business downtime. The company’s innovative delivery and collection service, supported by connected vehicle technology, allows for vehicles to be delivered nationwide within a four-hour window. This service removes the need for business users to travel to a branch, streamlining operations and ensuring that businesses can stay mobile without unnecessary delays.
This customer-focused approach was a key factor in the company’s win, as it demonstrates a practical commitment to solving real-world problems for fleet operators and SMEs.
Navigating the Transition to Electric Vehicles
Europcar’s focus on electric vehicle (EV) integration is a central component of its forward-thinking strategy. Over the past year, the business has increased the proportion of plug-in hybrid and battery-electric vehicles in its fleet to an impressive 14%. This move is supported by a significant investment in charging infrastructure, with over 300 charging points across its network.
By providing a growing range of EVs and the necessary infrastructure, Europcar is actively helping its clients navigate the transition to more sustainable transportation.
Powering a Greener Fleet
Beyond simply adding electric vehicles to its fleet, Europcar is also actively reducing its overall environmental impact. The company has created green locations that are powered by renewable energy and is using EVs and e-bikes for internal fleet operations. This commitment to sustainability and operational efficiency further supports the company’s environmental goals while also creating a more modern and efficient rental network.
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Enhanced Support for SME Operators
Recognizing the unique needs of SMEs, Europcar has bolstered its support with innovative digital tools. A key feature is Europcar Assistance, a digital platform that allows drivers to self-serve 24/7. This tool provides a wide range of support, from handling vehicle queries and damage reporting to facilitating rental extensions.
Since its launch, Europcar Assistance has proven to be highly effective, reducing wait times for the contact center and decreasing email traffic while significantly increasing customer satisfaction. Real-time SMS updates, toll reminders, and digitized documentation further reduce the administrative burden on fleet operators, allowing them to focus on their core business.
Industry Recognition for Excellence
The judges at the Business Motoring Awards were particularly impressed with Europcar’s practical commitment to its customers. Jessica Bird, Group Editorial Director at Astor Media, highlighted that Europcar stood out for its dedication to “helping SMEs reduce downtime and navigate the transition to electric vehicles.”
Similarly, Mark Gibson, Marketing Manager of Business Motoring, praised Europcar’s long-term rental excellence, specifically mentioning its 4-hour delivery window, EV leadership, and 24/7 digital support. These features, combined with its strong sustainability initiatives, made Europcar a standout choice for the award.
The Future of Long-Term Rentals
Europcar’s success at the Business Motoring Awards is a clear sign of its leading position in the long-term rental market. By combining innovative technology with a strong focus on customer service and sustainability, the company has set a high standard for the industry. This proactive approach not only benefits its business clients today but also positions Europcar for future success as the mobility landscape continues to evolve toward a more efficient and environmentally friendly model.
